
Mari Kim Novak spearheads Microsoft’s U.S. Advertising efforts and serves as the liaison
between Microsoft Advertising and all the industry trade associations. She is also responsible for U.S. Partner Engagement and Events Marketing divisions as well as the Global Sales Enablement Team. Prior to Microsoft, Mari Kim was senior vice president of Strategic Client Development at Millward Brown, and managing director at the London office of Media Metrix UK (now known as Nielsen//NetRatings). She began her career at Grey Advertising, developing innovative and strategically focused products for Procter & Gamble, Dell Inc. and Sprint Business. Mari Kim serves as co-chair of The ADVERTISING Club’s Programs Committee.